REF Stockholm is one of the most talked-about professional haircare brands in the UK. Born in Sweden, built for salons — and now available to everyone. Every product is 100% vegan, sulphate-free and paraben-free. This guide helps you find your perfect match.
Shop by Hair Concern
Violet pigments neutralise yellow and brassy tones. The REF Colour Preserve System protects colour from fading. For blonde, silver and grey hair at level 8+.
Shop Cool SilverSulphate-free formula with coconut oil and bergamot for deep, lasting moisture. Exceptional for curly hair and colour-treated hair that has lost its lustre.
Shop Intense HydrateQuinoa Protein strengthens and adds fullness without any heaviness. Colour-safe with long-lasting lift from root to tip.
Shop Weightless VolumeReconstructs and strengthens hair damaged by bleaching, heat or chemical treatments. Available in shampoo, conditioner and masque.
Shop Ultimate RepairREF Styling Essentials
Sea salt spray for effortless beachy waves and natural body.
Medium hold with natural shine. Reworkable all day.
Defines curls, reduces frizz — light hold without crunch.
Vegan with Quinoa Protein. Absorbs oil, adds volume.
REF Stockholm is carbon-climate compensated and produced in Sweden with a commitment to reducing its environmental footprint. Vegan, cruelty-free and present in over 30 countries worldwide.
Free UK delivery on orders over £25 · 100% vegan · Sulphate & paraben free
Shop REF Stockholm